The Top Ten Business Myths 2024

As businesses evolve, ideas about business don't always follow suit. Examine ten business myths while discovering better practices to align an orga...

3/26/2025 10:00am - 1:30pm  |  Online  |  CalCPA

Members: $159.00, Non-members: $209.00

CPE Categories: Management of a Practice (4 CPE)

Log In

Description

As businesses evolve, ideas about business don't always follow suit. Examine ten business myths while discovering better practices to align an organization with the realities of operating in a knowledge economy. We'll cover six transformational questions to enhance your organization's wealth-creating capacity. Also, could you get answers to the five most important questions organizations should reflect upon to remain relevant?

Target Audience

CPAs, executives and financial professionals.

Course Objectives

  • Identify why so much of the conventional business wisdom is more conventional than actual wisdom
  • Determine how to overcome these myths and focus on what truly matters in your organization
  • Recognize the six transformational questions that will take your organization to the next level
  • Recall Peter Drucker’s Five Most Critical Questions for any organization

Subjects

  • Growth for the sake of the growth is the ideology of the cancer cell
  • Effectiveness trumps efficiency
  • Ideas have more value than their mere execution
  • What determines value and how much customers are willing to pay?
  • Is business a zero-sum game?